New-Japan Business Consulting
Business strategy reports, business matching and M&A in Japan


Toyota Business Fair : EV technology, carbon neutral

The Toyota Business Fair was held at Sky Hall Toyota on 23-24 May 2024.

The fair has been held since 2009 in order to overcome the global economic recession caused by the Lehman Brothers collapse in 2008. It is a comprehensive exhibition where a wide range of businesses and organisations exhibit.

This year was the 14th edition and was a great success, with 120 exhibitors (108 last year) and 5,800 visitors (4,350 last year). This section looks at Toyota Motor Corporation’s special exhibition (next-generation lithium-ion batteries, Gigacast) and carbon-neutral technologies related to automobiles.