While CASE was said to be the key word for reform in the automotive industry, it is no exaggeration to say that another “software-defined” has recently been added to that “S”.

It is not too much to say that “software-defined” has recently been added to the “S.” What kind of cars and services will SDV be, in which car functions and performance will be defined and redefined by software?
What kind of cars and services will SDV be, what kind of value will it provide, and how will it differ from the cars of the past?

What kind of cars and services will SDVs become, what kind of value will they provide, and how will they differ from conventional vehicles?
Overview of SDV and its architecture
2. Role of off-board systems
3. Value provided by SDV

What kind of revenue model will SDV lead to?
Whenever the topic of SDV is discussed, we often hear talk of HPC (High Performance Computer), Zone Controller, or E/E architecture.

We also hear about the importance of edge computing in cars and its compatibility with cloud computing.
It is true that it is important, but is that really the essence of SDV?

We would like to examine what kind of revenue model can be achieved by digging deeper into the essence of SDV.
1. Are HPC/ zone controllers the main actors of SDV?
2．What is the meaning of software-defined?
3．Is SDV already in the market?
4．What is the future of SDV “Kuruma” and its profit model?