Global automobile sales entered their sixth year without recovering to former levels due to the post-pandemic shortage of semiconductors and the effects of regional wars.
While the global market as a whole remained stagnant, BEV sales expanded to 16 million units. However, BEV sales in developed countries in Europe and the U.S. did not grow as much as expected, and geopolitical tensions added to the situation, and the focus shifted to HEVs and PHEVs for fuel-efficiency measures and CO2 emission reduction.
Sales competition with emerging markets, which are able to introduce low-cost smart BEV products, is becoming more intense than ever.

Although automakers are generally maintaining a long-term shift to BEVs and a BEV-centric approach to achieve net-zero life-cycle carbon emissions, they are also aiming to increase revenues through digital services by converting vehicles to SDVs so that they can maintain profitability even with a focus on BEV products.
In terms of digitalization, Tesla and emerging Chinese automakers are leading the way, while Japanese and European automakers are lagging behind.

This report covers a total of 22 major manufacturers and groups in Europe, North America, and Asia, and summarizes noteworthy trends in each company’s management policy, business performance, organizational structure, carbon neutrality goals, product plans, production, procurement, R&D, sales, regional strategies, and alliances.
Strategies toward electrification and SDV and business restructuring are also explained.

It enables readers to comprehensively grasp and understand the management trends of all automakers worldwide.