In the automotive industry, electrification, software development, and the convergence of cars and services are accelerating, and conventional wisdom is no longer applicable.
The slowdown in EV sales, the weight of software development, the complexity of dealing with regulations, and the boardroom conflicts with existing businesses are all increasing reasons for new businesses and R&D at large companies to halt operations, including the following.

Uncertain where to place the next step of electrification (EV/HV/FCV).
Hardware sales are not profitable, and the direction of the profit model is not clear.
There is a big conflict with existing businesses, and they are unable to make bold decisions.
・High legal and safety standard hurdles prevent them from moving beyond PoC.

Under these circumstances, what is required is a perspective on “what is happening in the mobility market today” and “how to decipher these changes and move forward as a business.

Automobile: EV promotion measures, launch of insurance for EVs, launch of one-way car sharing
DeNA: Leading several new businesses such as self-driving delivery, local transportation, and use of AI DRA RECO
Sony Group: Strategic planning and commercialization of next-generation mobility business
ASF (CTO): Developed a light commercial EV and was in charge of regulatory compliance, quality assurance, and after-sales service.
Where is the evolution of electrification, automated driving, and in-vehicle software headed?
What should we “see” in the increasingly complex development and regulatory environment?
How can we connect the concept to commercialization?
How should we promote collaboration with different industries?

This session will focus on the changes that are occurring in the mobility field today and how to think about these changes when making business decisions.
We will talk about the practical knowledge to move new mobility businesses forward.