This program covers seven important themes, including the future of ESG management, sustainable entrepreneurship, human capital and diversity, social marketing, finance strategies, customer-oriented organizations and the hospitality industry.
Enhance your perspective on sustainability management, which has entered a new phase, and acquire the knowledge and skills to create the businesses of the future and contribute to society.

The content is about the shift in sustainability management and customer-oriented organizations. Sustainable management with cost of capital and stock price (PBR) in mind – theory, case studies, and data.
Study the trends and practices of green entrepreneurship based on how to promote growth strategies from the hospitality industry and social marketing’s contribution to social value creation.
Not to mention the importance of diversity and human capital management, as well as zeitgeist awareness and leadership.

Many of you may be struggling with your own management vision and stakeholder involvement in promoting sustainability management and seeking to transform your business into a sustainable one.
In some cases, companies are working to increase corporate value through ESG management and sustainable growth, but are faced with social challenges such as declining population and productivity, and are struggling with the sustainability of their business models.

On the other hand, it may be that the company is not making as much progress as it would like in attracting and retaining a diverse workforce and promoting DE&I, or it may want to find a crossroads in sustainable business and green entrepreneurship,
It is important to develop a long-term and historical perspective in order to properly understand effective social marketing measures to contribute to the SDGs and to develop businesses with an eye on the future historical environment.

Know the basic theories of long-term sustainable business management, and understand new business approaches that respond to transforming sustainability management,
The goal is to develop management skills to create sustainable businesses that contribute to environmental and social development.